There is, however, a third option: that of using existing web technology in the form of instant messaging. The key decision for many companies is whether it makes sense to buy a system which can be installed in one of your meeting rooms or simply hire the equipment when you need it. As a result, choosing a system can be tough, with a high price to pay if you get it wrong. However, there are a number of different solutions, ranging from huge high-definition systems with twin plasma screens to small cameras which clip on to your laptop. Near broadcast quality results are well within reach, even if you are in a distant hotel room. However, the advent of easily accessible broadband connections and some impressive advances in both broadcast compression systems (the technology used to cram high-quality video on to broadband lines) mean video conferencing is now fast and easy. Historically the kit has been complex to set up and video quality has been patchy at best, with jittery images and time delays common. Video conferencing has always been something of a black art for many businesses.
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